Ultra short landing page design

Posted: June 8th, 2011 ˑ Filled under: Portfolio ˑ  No Comments

Last week I’ve designed an ultra short landing page for a new consumer proposition @Essent.
The target resolution was set on 1024 x 768 px, with a vertical websafe area of 600 px (fold).

The main goal in this design:

  • communicate the whole proposition (with incentive)
  • communicate some emotion to contribute to the conversion
  • include a short web form to make the conversion
  • follow branding rules



    • I wanted to do this, and stay well within the websafe area, in other words, the full UX without any scroll action!

    We’ll I succeeded! ;-)

    

    Comments are closed.